About Us / Executive Team

Adam Cohen
Currently the Managing Consultant and MD of Strategic Personnel, Adam has been involved in recruitment and specifically financial recruitment since 1996. He began his recruitment career with specialist divisions of Kelly and was ultimately responsible for managing their Accounting recruitment business unit.

Adam has been with Strategic Personnel since 2000 and in that time he has continued to build on the strong foundation laid by the founder. The conclusion of Strategic Personnel’s BEE deal and the start of Strategic Personnel’s Temporary Services division are two key highlights.

Prior to specialized recruitment, Adam was involved in his own successful businesses within the Services and Hospitality industry. Adam Holds a BA (Law), BSc (Ind Psych) both from WITS and a MAP from the Wits Business School.

Basiame Kone
Basiame is an Executive Director and Senior Recruitment Consultant of Strategic Personnel. She has been in the recruitment industry since 2006. Basi has worked for some of the leading agencies in South Africa including for the Focus Group were she was handpicked to work directly with Tumi Maruping then voted Best Young CEO in South Africa. Basiame has specialized in temporary, permanent and Search recruitment for over 9 years. Her experience has included 4 years developing businesses into emerging markets and 6 years in general recruitment. Basi also has extensive large volume project recruitment experience.

Basi completed her degree in Human Resource Management through Regent Business School in 2020. She is an APSO affiliate since 2008 and is also a certified trainer through the ETDP SETA. She has been with Strategic Personnel since 2012 and is responsible for Temporary as well as Permanent Services recruitment. Together with the team of experienced consultants and researchers, Basiame ensures orders are taken and filled with reliable, applicable staff.